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Is Retention.com GDPR compliant?
Updated over 2 months ago

Retention.com is committed to upholding GDPR compliance standards. To ensure this, Retention.com has implemented a geofencing feature in our scripts. This feature operates through your browser and is crucial for two main reasons:

Location-Based Activation

Our services are configured based on user opt-ins specifically from U.S.-based websites. This means that we do not rely on a user’s real-time IP address to activate or filter data. Instead, if a user has opted in on a U.S. website, we retain that data. Consequently, if the user is traveling or accessing from outside the U.S., our activation remains unaffected by their current location.

Compliance with GDPR

By restricting the operational scope to users within the U.S., we align our data handling processes with GDPR guidelines. This approach is central to our commitment to respecting international data privacy standards.

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