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Are these Grow contacts safe to email?

Updated over a week ago

Absolutely! Grow leads are safe to send to when nurtured correctly. These contacts with intent: they’ve engaged with your website and we ensure they’re valid and safe to message.

Why Grow Contacts Are Safe to Email

  1. They’re Verified Users: Retention.com identifies and captures valid, active email addresses from anonymous website visitors, which ensures they’re deliverable and belong to real people.

  2. They’ve Shown Interest: These contacts have engaged with your website, which makes them more likely to engage with your emails (and convert) than a targeted or purchased cold list.

  3. Legally Safe to Email (U.S. Traffic): Retention.com is built to comply with U.S. email marketing laws like CAN-SPAM. Grow contacts are sourced through valid third-party consent, making Grow contacts safe and appropriate to email under U.S. regulations.

How are Grow leads validated?

Here’s Anne, our Head of Product, to walk you through the five checks we do to validate every new Grow lead—so you can be confident in your list quality.

What kind of emails should I send my Grow contacts?

Blend your Grow leads with your already proven email campaigns!

For best results:

  1. Send at least three campaigns a week. Ideally more!

  2. Segment Grow leads for engagement (we have recommendations for inclusion and exclusion).

Learn how Grow contacts are segmented for Klaviyo here.

What kind of emails should I send my Grow Contacts?

How Good is Grow?

Flip through the card deck to see why Retention.com leads the industry in net-new contacts. Delivering highly engaged, super-deliverable email addresses.

What results are brands seeing with Grow?

  • 30% increase in conversion rate

  • $300K Incremental Revenue

Learn more about how BraceAbility is seeing big wins here.

  • 55-60% Open Rate

  • $400k Incremental Revenue

Learn more about how Cymbiotika is seeing big wins here.

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