Yes! You should update your privacy policies when you start using Retention.com. To ensure best practices, Retention.com recommends you work with your legal team before making changes to your privacy policy.
Please ensure that these changes are also reflected with a cookie compliance tool, such as CookiePro, to provide clear and transparent information to your website visitors. Here is the language you should add to your privacy policy:
When you visit or log in to our website, cookies and similar technologies may be used by our online data partners or vendors to associate these activities with other personal information they or others have about you, including by association with your email or home address. We (or service providers on our behalf) may then send communications and marketing to these email or home addresses. You may opt out of receiving this advertising by visiting https://app.retention.com/optout
Please note that the language provided above is intended to guide you in updating your privacy policy to reflect the use of cookies and similar technologies by your online data partners or vendors. It is important to clarify that we, as your service provider, do not directly contact individuals on your behalf based on this data collection. The recommended text is to ensure transparency with your website visitors, indicating that they may be contacted by you or your service providers based on the information collected through these technologies. We encourage responsible and compliant use of such data in accordance with privacy laws and best practices.